My name is Kevin Brown and I am the author of a blog about market research and marketing strategies.
Location as a key factor in market research: trends and prospects
However, collecting, analyzing and applying this data at the right time and place is a...
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Market research
Market research: an essential tool for defining your strategy
Market research is an important tool that helps build a sales and customer communication strategy. In a market economy, consumers usually have a choice of what to buy, even if the range of products is limited to just two items. The purchase decision is not always dictated by the best price. Reasoning helps to understand the customer's thought process. But in general, the scope of this tool is much wider.
